Groupe Roullier

47 2021 Non-Financial Reporting Statement Groupe Roullier 46 2021 Non-Financial Reporting Statement Groupe Roullier #1 HELPING OUR CUSTOMERS CHANGE THE WAY THEY OPERATE As the agricultural industry environment becomes more complex, some farming practices that were once accepted are now rejected by the public. The impetus for decarbonisation of the economy and increased animal welfare finds itself in conflict with the length of time taken to achieve transitions in the agricultural industry. The gap between society, growers and livestock farmers is widening, although their challenging working conditions and the realities of the industry seem rarely to be taken into account. However, no transition can be achieved without working closely with all the stakeholders involved and offering them credible long-term alternatives that allow them to continue producing food and ensuring the long-term future of their businesses. Raising awareness of sustainable production methods and advising on their application Innovation and the close relationships we have with our customers and partners are the main levers available to us in guiding them through the process of changing their farming practices. Providing farmers with support tailormade for their circumstances is central to TIMAC AGRO, its business and its development strategy, and has been that way throughout its history, because the expectations of farmers in Brazil are inevitably different from their counterparts in Poland or Morocco. TIMAC AGRO representatives work on a daily basis alongside farmers in the field, helping them to meet their yield, quality and profitability targets by providing innovative solutions tailored to the specific characteristics of their soils, crops and/or livestock. In fact, a total of 20,000 farms are visited every day by our 3,610 field representatives. This tailormade advice makes it possible to pinpoint the right dosage of natural inputs to be applied in the right place, at the right time and in the right quantity, and therefore encourage agricultural practices that respect the environment and biodiversity. 46% of our total workforce are field sales representatives 628 contributions made to external working groups on sustainability issues In addition to the personalised advice, we deliver at the farm gate, our support extends into a digital system offering virtual trade fairs and webinars. For example, Phosphea drew an impressive audience with its Phosphea Digital Week event in April 2021; a global webinar that brought together some 600 participants on five continents. The three-day event presented and examined three key technical issues: the central challenges posed by developments in egg production, key factors for maximising rumin fermentation, and the effects and consequences of sub- acute ruminal acidosis in dairy cattle. “ The webinar was designed to address the needs and fundamental issues of SUSTAINABLE DEVELOPMENT GOALS CHALLENGES COMMITTED TOGETHER FOR OUR CUSTUMERS AND SUPPLIERS COMMITTED TOGETHER FOR OUR CUSTUMERS AND SUPPLIERS